Thursday, December 6, 2007

Number one for number two

Good news for the growing segment of the Second Life community who've scripted hacks to enable their avatars to defecate. A little bird tells me that the folks over at Linden Lab are nearing the beta stage on a useful little widget that measures mercury levels in virtual poop.

My humble marketing advice: Narrowcast this sucker with a 43Things campaign aimed at the health conscious-shit fetishist longtail.

POLITICS: The '08 Presidential Election will be won or lost on SmugMug

SmugMug is a very interesting bleeding edge company that is doing some fantastic, if risky things in a developing space. It's quickly becoming a favorite of that most politically influential of demographics, roughly profiled as:

  • 14-17 years old
  • Dialed-in to the new
  • 'Gaming' the game of life (as well as video games)
  • Underweight
  • Living at home ... wherever 'that' is
  • Likes stickers
So which US presidential candidate is appealing to the SmugMug vote? Answer: Democrat Chris Dodd. The 'Man from Willimantic' is the only nominee for either party who's even got a SmugMug profile. That makes him the early favorite for the presidency in our book. Watch this space for more.

UPDATE: TITQ reader Salvatore informs us that Chris Dodd doesn't actually have a SmugMug profile.